Going Insane is a new single from Memphis-based artist, Cris Cola. In this track, he reflects about his frustrations about the world around him, both on a personal as well as societal level. Despite what the title might suggest, it’s actually a very positive song about encouraging families and communities to put their best foot forward and come together to face the struggles of daily life.

Cris Cola’s delivery is charismatic while retaining its sentimental sincerity. The beat is tight, and the music, which features some powerful female backing vocals, is mesmerizingly melodic. It’s also worth noting that Cris doesn’t merely rap but also sings on this track, and does so rather well. Even the way he delivers rhymes has an R&B-like musical sensibility to it. His performance defies a lot of conventional hip hop stereotypes and caricatures as he displays a genuinely reflective attitude and does a great job of outlining life’s struggles in very real and human terms.

Cris Cola describes Going Insane as “good riding music,” in that it’s a good jam do listen to while driving around the city. While the subject matter is deep, the musical presentation is such that it makes for a relaxing, enjoyable listen and will help put your mind at ease about your troubles for a little while.

For more info:

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